Quote Of The Day

Have the courage of foresight – Ivan Seidenberg, CEO Verizon

As scientists unravel the secrets of our brain, we are learning more about our mental faculties and sources of prowess. Foresight comes from imaging products and the products’ impact on people’s lives in the future. This imagination can utilize information already in your memory. It can induce inquiry for new information. It can also derive missing pieces of information through an analogy. For example, if you deal with cell phone products, you can imagine the 70 million people who do not yet have the phones. What features or prices would they desire? What is your own experience? What are experiences of others with different needs? People like music, can musical ring tones find a innovative foothold?

Insight
 
Articles
“Tale of an Entrepreneur”
Authored by Al Kapoor and Bobby Holt
Undercover Magazine Spring 1997
Published by Harvard University
 
Case Studies
“Peter Jepsen”
Authored by Al Kapoor, Howard Stevenson, Michael Roberts
Harvard Business School Case Study
Published by Harvard Business School
 
Books
“The Next Frontier, Expedition to Unlock Innovative Potential"
Authored by Al Kapoor
Published by Kore Kalibre
Release Q2 2005
 
 

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