Quote Of The Day

Do not disenfranchise employees on the frontline – David Neeleman, CEO JetBlue

Frontline employees are in the position where they can listen to and observe consumers. If you encourage them to notice and interpret information about the likes and dislikes of consumers they interact with, you can find inspiration for new ideas and useful product features. They can be your best allies.

Insight
 
Articles
“Tale of an Entrepreneur”
Authored by Al Kapoor and Bobby Holt
Undercover Magazine Spring 1997
Published by Harvard University
 
Case Studies
“Peter Jepsen”
Authored by Al Kapoor, Howard Stevenson, Michael Roberts
Harvard Business School Case Study
Published by Harvard Business School
 
Books
“The Next Frontier, Expedition to Unlock Innovative Potential"
Authored by Al Kapoor
Published by Kore Kalibre
Release Q2 2005
 
 

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